How do I use a promo or discount code?

1. Go to your bag and find the 'Got a promo code?' option:

2. Enter the code exactly has you have been given it, including any dashes and check for accidental spaces either end. Codes are case sensitive. 

3. Click 'Apply'. 

Please note: If you're lucky to have a delivery code, please make sure to select the correct delivery option in the Secure Checkout page.  

If your promo/discount code isn’t working this may be because you are trying to use it on items that are not applicable. Most codes cannot be used on brands items. These can be identified by checking the brand within the product details for the item:

For full T&C's click here. 

Here are some tips if your promo code isn't working:

1. Make sure the promo code is in date (any start or expiry date will be shown on your voucher or email).

2. Make sure the code matches exactly, codes are case sensitive and are usually all caps, make sure there is no space at the end or beginning of the promo code, and include any dashes (-) where shown.

3. Try copy and pasting codes, as this will mean you are keeping the same format.

4. Do not use promo codes on sale or promotional items. Promo codes are only valid on full-priced items.

5. Do not use promo codes on brands items. Promo codes are not valid on non-New Look items (i.e AX Paris), unless specifically stated. A list of brands can be found here.

6. Single Use Coupon Codes: Most codes can only be used once. It may be that your promo code has already been used.

Most of the discount codes that we accept, including student and staff discount, will only apply one per order, and will not apply against items that have already been discounted.

If you have a promo code for free delivery however, it is likely that this will also work alongside a promotional discount.

If you purchase any items as part of a multibuy offer, the multibuy offer will override the loyalty price but any additional items that don't qualify for the multibuy will be charged at loyalty pricing. E.g. if you purchase 3 tops that are part of a 2 for £20 offer, you will pay £20 for 2 of the tops and your member price for the third. 

Unfortunately, if you have forgotten to use your code, we are not able to apply this to your order retroactively. If you placed your order within the last 20 minutes, you may be able to cancel your order and place it again, with the code. Find out more about this here.