To claim your Blue Light or Defence Services discount online you will need to:
1. Log into your Blue Light account or Defence Services account and head to the New Look discount section to find a promo code. (You can register for a Blue Light Card via their website here or for Defence Services membership here, if you don't have an account already.)
2. Enter the single-use promotional code shown into the box marked ‘Enter a Promo Code’ and click 'Apply code' (see below). You can log in and generate a new code, for every new order from within the Blue Light Card or Defence Services portals.
3. Checkout and pay for your items.
4. Unless otherwise stated in a promotion, the discount will be 15% off full price New Look branded products only, and cannot be used in conjunction with any other offer or promotion, nor is it available against the purchase of New Look gift cards or payments toward a New Look Card balance.
If you are unable to locate the current discount code on the Blue Light or Defence Services website, please contact one of our friendly Customer Care Teams on the options at the bottom of this screen.
To claim in store you need to present your valid Blue Light card or Defence Services membership card at the till point with a form of ID, as outlined on the back of your Blue Light Card.
Please note: Discounts are not valid on sale items, any other offer, purchase of gift cards or items with a promotional discount already applied. This discount will not apply to non-New Look/concession items (list available at NewLook.com) unless specifically stated.
Full T's & C's here.